James McGregor is an American author, journalist and businessman who has lived in China for three decades. He is also a professional speaker, commentator for a variety of media outlets and a consultant who specializes on China policy, communications and business strategies. He is Chairman, Greater China, for APCO Worldwide.
In three decades, China has risen from near collapse to a powerhouse–upending policy and business conventions across the globe. In this highly readable book, James McGregor offers extensive new research that pulls back the curtain on China’s economic power. Published in 2012, this book explains the economic and political issues that helped influence Chinese President Xi Jinping to pursue his aggressive Made-in-China 2025 and Belt and Road Initiative.
Often referred to as ‘the bible for anybody doing business in China,’ One Billion Customers shows how to navigate the often treacherous waters of Chinese deal making. Brilliantly written by a former The Wall Street Journal China bureau chief turned successful corporate executive, the book reveals indispensable, street-smart strategies, tactics, and lessons for succeeding in the world’s fastest growing market.
McGregor’s report is an attempt to explain the details of China’s still unfolding indigenous innovation industrial policies while placing them in historical, political, social and economic context. Only through understanding this “intricate web” and clearly analyzing the emerging and likely global repercussions can business leaders and policymakers in the US, China and across the globe seek solutions that avoid China becoming enmeshed in political confrontation and protracted trade disputes with those countries and companies that lead the world in innovation and invention.
James McGregor is a professional speaker who helps audiences around the world understand China’s complex business and political culture. Speeches range from entertaining keynotes to detailed briefings for executive groups and boards of directors. To enquire about McGregor’s speaking services or book him for an upcoming event, please contact James McGregor.
As Chairman of Greater China for APCO Worldwide, James McGregor advises clients on their China business, public policy, government relations and communications strategies. He splits his time between Shanghai and Beijing.
APCO has been serving clients’ interests in Greater China since 1989. Our Greater China team includes more than 50 professionals from a diverse range of backgrounds, including business, government, journalism, academia and civil society. We cover Greater China from well-established offices in Beijing, Shanghai, and Hong Kong. APCO works with multinational companies, governments, chambers of commerce, issue-based coalitions, multilateral organizations and nonprofit groups to grow, sustain and protect their interests across Greater China. We do this by providing integrated strategic consulting, government relations and communication support in China and internationally.
For more information about APCO Worldwide please see: http://www.apcoworldwide.com